An actress, singer, philanthropists, and a journalist made it to
the top five in terms of “trustworthiness”.
So did Sen. Benigno “Noynoy” Aquino, the only politician to rank high in the survey by Reader's Digest, whose nationwide poll of the “most trusted” persons in the Philippines headlines its March 2010 issue.
Bottom dwellers in the poll include President Gloria Macapagal Arroyo (no. 78), former President Joseph Estrada (no. 79) and sex video scandal celebrities Katrina Halili (no. 76) and Dr. Hadyden Kho Jr. (80).
“For the first time ever, we have conducted a nationwide survey asking people to rate 80 influential Filipino personalities on their trustworthiness,” said Reader's Digest in its special report by Sarah Etchells.
“This list was presented in random order and ratings were given as a score out of ten where one equated to “Don't trust at all” and ten being “Trust completely.” An average score was calculated for each and then ranked.
The article didn't mention how many respondents took part in the survey. RD Asia said the Trust Survey was conducted by an independent market research company, the Digital Edge, in October 2009.
Similar polls were done by the magazine in countries of Thailand, Hong Kong, Taiwan , Malaysia and Singapore.
The top 5 in the list of 80 Philippine personalities are: l) actress and philanthropist Rosa Rosal, 2) singer/actress Leah Salonga, 3) broadcast journalist Jessia Soho of GMA 7, 4) Gawad Kalinga founder and philanthropist Tony Meloto and 5) Senator Aquino, in that order.
Rosal's impressive acting career, said Reader's Digest, is complemented by her lifelong commitment to humanitarian activities. At 78, she continues to promote voluntary blood donation and set up blood banks across the country. She joined the Philippine National Red Cross as a volunteer in 1950 and is this year celebrating her 60th anniversary working with them.
Reader's Digest is dubbed Asia's leading monthly magazine.
It said the exclusive survey was relevant because “in the current climate of economic, environmental and political uncertainty, now more than ever, people are looking for security and assurance in their lives.”
What does trust mean to Filipinos, the article asks.
“It means to depend on someone or something without any hint of doubt,” said Alvaro Nagpala, Calara, an assistant professor of behavioural sciences at De La Salle University, who was quoted in the special report.
“Trust means 100 percent confidence...Most important, we are looking for someone who has kept their morals intact.”
Other personalities in the list of 80 and their ranking include: Inquirer columnist Prof. Randy David (8), business magnate Jaime Zobel de Ayala (11), Archbishop Angel Lagdameo (19), singer Sharon Cuneta who tied with SM founder Henry Sy (24) , singer Charice Pempenco (31), Cebuano environmental lawyer Antonio A. Oposa Jr. (29) , boxing champion Manny Pacquiao (36) and Chief Justice Reynato Puno (40).
TV personality Kris Aquino ranked 42. She rated higher than another TV personality Korina Sanchez (56), and presidential candidate Sen. Manuel Villar (60) and Gilbert “Gibo” Teodoro (65).
Noynoy 'most trusted politician'
READER'S Digest noted in its 2010 national poll of “most trusted” personalities that political figures had the lowest ratings except for Sen. Benigno “Noynoy” Aquino III, who ranked no. 5 in a field of 80.
“No other politician came close to Noynoy Aquino,” said the Asia-wide magazine.
“His presidential election opponents fell short, with Senator Manuel “Manny” Villar ranking 60 and Joseph “Erap” Estrada, coming in at a low 79.”
“The low regard Filipinos have for their politicians is most evidence in our survey on professions. Respondents were asked to rate their level of trust in 40 professions and politicians came in at the bottom of the pile.”
The magazine noted that politicians “are stereotypically untrustworthy but Aquino has been born into what's probably the most respected family in the country.”
Alvaro Nagpala Calara, an assistant professor of behavioural sciences at De La Salle University, who was interviewed for the RD special report, said Aquino's pedigree boosts his stock.
“He is trustworthy for simply being the son of two great political leaders of this country, Ninoy and Cory,”
“He remains 'clean' amidst the dirty nature of politics which is actually a feat for politicians like him.”
Reader's Digest noted that “With the passing passing of his mother last year, there is a sense of sentimentality attached to Aquino. He is the clear front runner for the upcoming presidential elections.”
Campaign handlers in the Liberal Party lost no time in trumpeting the findings of the Reader's Digest poll, issuing a press release on Thursday to call attention to the international magazine's poll results that show Aquino is “the most trusted politician” in the Philippines.
David Mikael TaclinoSo did Sen. Benigno “Noynoy” Aquino, the only politician to rank high in the survey by Reader's Digest, whose nationwide poll of the “most trusted” persons in the Philippines headlines its March 2010 issue.
Bottom dwellers in the poll include President Gloria Macapagal Arroyo (no. 78), former President Joseph Estrada (no. 79) and sex video scandal celebrities Katrina Halili (no. 76) and Dr. Hadyden Kho Jr. (80).
“For the first time ever, we have conducted a nationwide survey asking people to rate 80 influential Filipino personalities on their trustworthiness,” said Reader's Digest in its special report by Sarah Etchells.
“This list was presented in random order and ratings were given as a score out of ten where one equated to “Don't trust at all” and ten being “Trust completely.” An average score was calculated for each and then ranked.
The article didn't mention how many respondents took part in the survey. RD Asia said the Trust Survey was conducted by an independent market research company, the Digital Edge, in October 2009.
Similar polls were done by the magazine in countries of Thailand, Hong Kong, Taiwan , Malaysia and Singapore.
The top 5 in the list of 80 Philippine personalities are: l) actress and philanthropist Rosa Rosal, 2) singer/actress Leah Salonga, 3) broadcast journalist Jessia Soho of GMA 7, 4) Gawad Kalinga founder and philanthropist Tony Meloto and 5) Senator Aquino, in that order.
Rosal's impressive acting career, said Reader's Digest, is complemented by her lifelong commitment to humanitarian activities. At 78, she continues to promote voluntary blood donation and set up blood banks across the country. She joined the Philippine National Red Cross as a volunteer in 1950 and is this year celebrating her 60th anniversary working with them.
Reader's Digest is dubbed Asia's leading monthly magazine.
It said the exclusive survey was relevant because “in the current climate of economic, environmental and political uncertainty, now more than ever, people are looking for security and assurance in their lives.”
What does trust mean to Filipinos, the article asks.
“It means to depend on someone or something without any hint of doubt,” said Alvaro Nagpala, Calara, an assistant professor of behavioural sciences at De La Salle University, who was quoted in the special report.
“Trust means 100 percent confidence...Most important, we are looking for someone who has kept their morals intact.”
Other personalities in the list of 80 and their ranking include: Inquirer columnist Prof. Randy David (8), business magnate Jaime Zobel de Ayala (11), Archbishop Angel Lagdameo (19), singer Sharon Cuneta who tied with SM founder Henry Sy (24) , singer Charice Pempenco (31), Cebuano environmental lawyer Antonio A. Oposa Jr. (29) , boxing champion Manny Pacquiao (36) and Chief Justice Reynato Puno (40).
TV personality Kris Aquino ranked 42. She rated higher than another TV personality Korina Sanchez (56), and presidential candidate Sen. Manuel Villar (60) and Gilbert “Gibo” Teodoro (65).
Noynoy 'most trusted politician'
READER'S Digest noted in its 2010 national poll of “most trusted” personalities that political figures had the lowest ratings except for Sen. Benigno “Noynoy” Aquino III, who ranked no. 5 in a field of 80.
“No other politician came close to Noynoy Aquino,” said the Asia-wide magazine.
“His presidential election opponents fell short, with Senator Manuel “Manny” Villar ranking 60 and Joseph “Erap” Estrada, coming in at a low 79.”
“The low regard Filipinos have for their politicians is most evidence in our survey on professions. Respondents were asked to rate their level of trust in 40 professions and politicians came in at the bottom of the pile.”
The magazine noted that politicians “are stereotypically untrustworthy but Aquino has been born into what's probably the most respected family in the country.”
Alvaro Nagpala Calara, an assistant professor of behavioural sciences at De La Salle University, who was interviewed for the RD special report, said Aquino's pedigree boosts his stock.
“He is trustworthy for simply being the son of two great political leaders of this country, Ninoy and Cory,”
“He remains 'clean' amidst the dirty nature of politics which is actually a feat for politicians like him.”
Reader's Digest noted that “With the passing passing of his mother last year, there is a sense of sentimentality attached to Aquino. He is the clear front runner for the upcoming presidential elections.”
Campaign handlers in the Liberal Party lost no time in trumpeting the findings of the Reader's Digest poll, issuing a press release on Thursday to call attention to the international magazine's poll results that show Aquino is “the most trusted politician” in the Philippines.
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